Developing your social media strategy

Social media

Social media has become a popular communication channel and many organisations are successfully using it to build reputation, brand awareness and community engagement. All organisations, including the public sector, need to be on top of technology trends and intentional in their use of social media - know what they want to achieve and how to do it well.

Learn the rules for developing an effective social media strategy and gain an overview of the most commonly used platforms and tools. This course is presented in partnership with the Swinburne University of Technology.

Find out more: Monday 13 May in Hobart